Former Whybin\TBWA NZ creatives Ryan Price and Cece Chu, now at Mr President, London, have won the 2015 Young Lions Health Award overnight in Cannes.
The Young Lions Health Award, in association with UNICEF and Unilever, aims to discover the next generation of young talent in creative communications.
The Kiwis’ winning idea, The Essentials reinforces Unilever’s support for UNICEF, by transforming supermarket purchases into powerful and engaging ways to donate. UNICEF will utilise the winning campaign as the basis for engaging the general public to advocate and mobilise support for better, child-focused health systems.
“When we saw the brief, we jumped at the chance to do more than just raise awareness, and create a campaign that people around the world will actually engage with,” Chu told Campaign Brief.
The pair joined London creative agency Mr. President last year, after working at Whybin/TBWA in New Zealand. Earlier this year they won two Pencils at the 2015 D&AD awards.
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