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Bauer Media NZ has been appointed as the New Zealand publisher of the official Rugby World Cup Tournament Guide ahead of this year’s Rugby World Cup tournament in England.

After successfully publishing the Tournament Guide and Match Programmes for the 2011 Rugby World Cup, Bauer had the inside running for the 2015 job.

Bauer publisher Brendon Hill says this year’s official guide will be a high-quality, 148-page magazine, which will go on sale on 10 August for 12 weeks. “We are proud to be the publisher of choice for Rugby World Cup in New Zealand and are looking forward to giving our readers, and advertisers, the opportunity to be a part of it too.”

As well as all the player profiles, match stats and images fans will need to follow this year’s tournament in the Northern Hemisphere, the New Zealand publication will include content unique to the New Zealand market, as well as a glossy souvenir tournament wall chart.

The magazine (print run 40,000) will be available at supermarkets and bookstores throughout New Zealand at RRP $9.99. Limited advertising space is available with the Tournament Guide, which will be the only opportunity for advertisers to book into an official RWC publication in New Zealand.


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