Assignment Group has launched a new Kiwibank campaign – It’s ours, is it yours? – with a focus on local branches, and starring real bank customers (not actors).
Kiwibank has also tapped pop culture site The Spinoff (www.thespinoff.co.nz) as its media partner.
CREDITS
Agency: Assignment Group
Creatives: Howard Greive, Kim Thorp, John Plimmer, Chris Bleackley
Strategy director: Kathryn Robinson
Business director: Rebecca Toomer
Agency producer: Marty Gray
Film co: Robber’s Dog
Director: Chris Dudman
Producer: Anna Stuart
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