Carat has welcomed Mireille Cope to the business in a business director role. She brings more than 10 years’ industry experience working for global agencies in London and Amsterdam such as MullenLowe Profero, MullenLowe Mediahub, Dewynters, and SocialMedia8.
She starts at Sale St this coming Tuesday 11 April, and will focus primarily on Carat’s ASB account.
“Bringing talent like Mireille into our organisation is something that is imperative in our short, medium and long term future,” said Carat NZ general manager Alex Lawson.
“The world of media is changing at a rapid rate and so to have someone of Mireille’s skillset and experience join the team will help us stay at the forefront of those changes for some time to come.”
Mireille Cope said, “I am very excited to be joining Carat, and to work with some of NZ’s most iconic and innovative brands, like ASB. Carat’s value-led vision and the shared belief of having to continually challenge the status quo to deliver real value for clients offers an exciting opportunity, and I cannot wait to join.”
Carat is an arm of the global Dentsu Aegis Network.
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