Colenso BBDO has won a second Gold for Pedigree in Cannes on the last day of Cannes – this one for The Child Replacement Programme in the Creative Effectiveness Lions.
The previous Gold came earlier in the week – for Pedigree SelfieSTIX in Mobile.
Colenso, which created the campaign with Starcom and Impact PR, were the only NZ agency to win Gold in 2018.
The agency’s entire haul included the two Golds, a Silver (for Pedigree SelfieSTIX in Mobile), three Bronzes for SelfieSTIX (in Mobile Design, Activation), and a Bronze for Child Replacement Programme in Health & Wellness.
Colenso also scored seven places on the shortists.
BBDO Worldwide were named Network of the Year, whilst Omnicom were named Holding Company of the Year.
M+AD hopes to have all Lions 2018 results in tomorrow’s edition.
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