Growth in New Zealand’s media agency market spent $1.04 billion in the 2017/18 financial year – down $4 million on the previous year, according to data from SMI (scroll down for the link).
OOH, radio and cinema, Radio, cinema – which all grew against the trend – performed best, but overall the data signalled the end of four years of consecutive financial growth.
SMI collects the data directly from NZ’s major media agencies.
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