AUCKLAND Today: As already widely reported, The FireFlies Antipodes charity ride from Christchurch to Queenstown has finished. The ride covered approximately 1000km over six gruelling days.
Twelve riders from the marketing, creative and production industries dedicated themselves to raising much-needed funds and awareness towards the Snowdome Foundation’s mission, Making hope real for Australians fighting blood cancers.
Mad Daily spoke with Aussie freelance producer Bill Doig by phone yesterday as he was catching up on some payback family time on the beach in Sydney, and he said: “it was a great ride for a worthwhile cause and it’s not too late to visit their link and pledge your support.”
We were also in contact with Grant Rutherford, who said he has recently departed The Monkeys in Melbourne as ECD and is off to create his own venture, apart from co-founding The Snowdome Foundation in honour of his late daughter Chloe.
The riders were: Matt Oxley(Track), Simon Kane (Song Zu), Bill Doig (freelance ), Malachi Moxon, Carmen Barry (Northside Locals), Sam Hall (EP Blockhead), Graeme Pereiran (Arc Edit), Wilf Sweetland (Sweetshop), David Llewellyn (Bellweather Agency), Simon Bloomfield (Apparent), Leon Wilson (Robyn & Leon), James Bush (Fjord)
This year’s ride was made possible by the generous financial sponsorship of Blockhead, Campaign Brief, Finch Company, Goodoil, Northside Locals, Panavision, Rumble, Skin Grows Back, Snowdome Foundation, SongZu, The Editors, TwentyOne Coffee and founding sponsors Sweetshop and RSA Films
- To pledge a Firefly please click here: firefliesantipodes.com
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