LONDON, Last night: Special Group has been named the third Most Effective Independent Agency in the World, as the Warc Effctive 100 survey continue to filter through from the UK.
Special ranked 45th out of all agencies globally. Other NZ agencies to score in the survey include Colenso BBDO, Starcom, MediaCom, and VMLY&R. Scroll down for the links to earlier coverage.
Special Group’s Auckland-based managing partner Michael Redwood said: “This is tremendous recognition of the impact our strategic and creative work is having on our clients’ businesses, Especially as it comes on the back of the 2018 Global Effie Index ranking Special the No 1 independent agency in Asia Pacific.”
Special Group head of strategy Rory Gallery said: ‘It’s great to be in the company of agencies like The Womb and Mother who are clearly forces of nature and not just by name.
“It demonstrates the commitment of our clients and our team to effectiveness. Needless to say our ambition is to be number one in the near future’.
Earlier Warc survey coverage here:
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