LOS ANGELES, Thursday: The California-based Mobius Awards has broken new ground by adding a cannabis category to its 2019 creative competition, which opens on Thursday 25 April.
The new arrival is called the Cannabis Advertising & Package Design Mobius.
“It was time,” says Mobius chairman Lee Gluckman Jr. “The newest and yet oldest products in the world are cannabis and hemp. While they have been around forever, their acceptance in the broader marketplace now grows at a runaway pace.
“As many large established corporations are taking advantage of the cannabis/hemp market, Mobius has researched how many new products have evolved,” he said. “We want to be part of the excitement by recognising the efforts to market cannabis/hemp products.”
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