Finalists doubled

EditorNews Make a Comment

AUCKLAND, Yesterday: The IAB has announced 59 finalists of the 2019 IAB NZ Digital Advertising Awards, with the number of categories increased from 17 to 23 and the number of entries more than doubled on last year.

Winners in the Sales Excellence and Ad-Op’s categories will be considered for the Grand Prix Award, a winner will win a $6000 trip to Advertising Week APAC (Sydney 2020).

IAB ceo Gill Stewart said, “We are delighted with the number of entries this year which have doubled on last year, and we are particularly pleased with the level of support from agencies.

“We would like to extend our thanks to the panel of judges, which has increased from 11 to almost 50 this year, each of whom have generously provided their time.”

The winners will be announced at the 2019 IAB NZ Digital Advertising Awards on Thursday 29 August at The Auckland Museum. 

SALES AND AD-OPERATIONS AWARDS

Display Sales Excellence Award 

  • Direct Digital Sales Team, MediaWorks 
  • Scroll Media (New Zealand)

Mobile Sales Excellence Award 

  • James Cartwright, Big Mobile 
  • Natasha Judson, Exponential 

Search Sales Excellence Award 

  • No Finalist

Video Sales Excellence Award

  • Laura Craig, MediaWorks 
  • Matt Fussell, MediaWorks 
  • Natasha Judson, Exponential 

Junior Ad-Ops Person of the Year 

  • Anjali Bhardwaj, Verizon Media
  • Garima Bajaj, Stuff
  • Maria Chan, Mi9 NZ 
  • Tianze Yu, Big Mobile 

Senior Ad-Ops Person of the Year 

  • Jono Zhang, MediaWorks 
  • Mel Evans, NZME 

BEST USE OF MEDIA AWARDS

Best Use of Audio Award, sponsored by MediaWorks

  • Southern Cross Health Society, NZME
  • Spark – Project Laya, Digital Commons 

Best Use of Mobile Award, sponsored by Stuff

  • Kauri Dieback, FCB
  • McDonald’s – Best Month Ever! November Calendar, OMD
  • Take a picture, learn a language, PHD Media

Best Use of Native Award, sponsored by Verizon Media 

  • Deadpool NZ Style, TVNZ
  • Southern Cross Health Society, NZME 
  • The Little Christmas Nudge, FCB 

Best Use of Social Award, sponsored by Facebook

  • #GiveUpTheBottle, MBM
  • Frucor: V Black from the Dead, OMD New Zealand 
  • Somersby – Turning a traditional summer drink into a winter favourite…and growing sales by 12%!, Socialites

Best Use of Video Award, sponsored by Taboola 

  • Oat the Goat, TVNZ
  • The Warehouse – Kiwi Scrabble, OMD New Zealand 
  • Who’s on tonight?, MBM

Best Use of Multi-Channel Integration Award 

  • Frucor: V Sugarfree – Restart Your Smarts, OMD New Zealand
  • Switch Stop, FCB 
  • The Little Christmas Nudge, FCB

DATA AND EFFECTIVENESS AWARDS

Best Use of Data: Audience Modelling Award, sponsored by Trade Me 

  • Air New Zealand: Your Perfect Island
  • Auckland Transport – Who’s Gonna Drive You Home, OMD New Zealand
  • Switch Stop, FCB

Best Use of Data: Measurement Solution Award, sponsored by Nielsen

  • Making Search More Profitable, PHD Media 
  • Spending $38 less to make $5,500 every day, PHD Media
  • Switch Stop, FCB

Best Use of Programmatic Award, sponsored by The Trade Desk 

  • Flexigroup, MBM
  • Latitude Financial Services (GEM) – The Betterers, OMD New Zeland 
  • Practice What You Programmatic, Acquire Online NZ

Best Use of Search Engine Marketing and/or Search Engine Optimisation Award, sponsored by Google 

  • Creating a competitive advantage leveraging AI & Google Ads Smart Bidding Strategies, Harmoney
  • MyTax – Breaking records and becoming the industry #1 in 2018, Uprise Digital 
  • STEDI, This Side Up 

GRAND AWARDS

Digital Product of the Year Award

  • ACast Podcasting, Digital Commons 
  • Driving online conversion on a pay for performance basis, S.L.I.C.E Digital 

Digital Start-up of the Year Award

  • OneRoof – disrupting the traditional property model in NZ, NZME 
  • Scroll Media, Scroll Media (New Zealand)

Emerging Talent Award, sponsored by Marsden Inch

  • Campbell Jarvis, MBM 
  • Chloe Masters, Stuff 
  • George Coslett, Mindshare World 
  • Jack Manning, Acquire Online 

Council Member of the Year Award

  • Michael Buhagiar, Big Mobile 
  • Roger Shakes, Media Tech Partners 
  • Sarah Kavanagh, Sense Data 
  • Stephen Old, MediaWorks 

Service to the Industry Award

  • Alysha Delany, MBM 
  • Andy Wylie, NZME 

Agency of the Year Award, sponsored by Google 

  • MBM
  • OMD New Zealand
  • This Side Up

2019 IAB NZ DIGITAL ADVERTISING AWARDS JUDGING PANEL

  • Alex Radford, Partner, Future State Consulting, D3  
  • Anne Chen, GM Digital & New Ventures, Bauer Media Group
  • Anthony Ord, Programmatic Media Director, Acquire Online  
  • Andy Wylie, Head of Data and Analytics, NZME
  • Barry Williamson, Media Recruitment Consultant, Marsden Inch Recruitment  
  • Caroline Rainsford, Country Director, New Zealand, Google  
  • Charlotte Startin, Senior Digital Campaign Specialist, NZME
  • Craig Delany, General Manager Interactive, MetService  
  • Dylan Robinson, Australia and New Zealand Country Manager, Taboola  
  • Emily Isle, Head of Digital Media, MBM  
  • Gai Le Roy, CEO, IAB Australia
  • Gavin Male, Founder and Managing Director, S.L.I.C.E Digital  
  • Gill Stewart, CEO, IAB New Zealand
  • Ivan Fuyala, Head of Audience, Trade Me  
  • James Diamond, Managing Director, Australia & New Zealand, Integral Ad Science
  • John Buckley, Market Development Media Manager, Air New Zealand    
  • John Schofield, Managing Partner, Tilt Digital
  • Josh Borthwick, Commercial Director – Direct & Agency, Stuff  
  • Laura Maxwell, Chief Digital Officer, NZME   
  • Louis Niven, GM Online, TVNZ   
  • Lucy Moon, Digital Performance Analyst, Vodafone
  • Michael Buhagiar, Country Sales Director, Big Mobile
  • Michael Fuyala, Founder, Rewardhub & Linkshop
  • Michael Te Young, Founder, FutureYou 
  • Mitch Waters, SVP – Southeast Asia, Australia & New Zealand, The Trade Desk   
  • Nick Boulstridge, Head of Digital and Media Effectiveness, Kiwibank  
  • Nick Whitehead, Senior Manager, Nielsen
  • Parris Downey, Former GM, Yango NZ
  • Paul Webster, Managing Director, New Zealand, 90 Seconds
  • Peter Henning, Principle Consultant, Traffic Software    
  • Rhys Heron, Managing Director, Mi9 NZ
  • Richard Thompson, Partner, Future State Consulting, D3
  • Roger Shakes, Founding Partner, Media Tech Partners
  • Russell Charman, Head of Digital Commerce, Noel Leeming & Torpedo 7, The Warehouse Group
  • Ryan Mudie, Digital Sales Manager, Bauer Media Group NZ   
  • Sarah Kavanagh, Founder & Managing Director, Sense Data NZ
  • Sarah Walden, Digital Brand Specialist, BurgerFuel
  • Simon Billings, Digital Marketing Manager, Farmers Trading Company
  • Stephen Old, Digital Commercial Manager, MediaWorks NZ
  • Steven Brown, SEO Lead, Vodafone
  • Susan Carlton, Marketing Manager, Google
  • Tony Boyte, Director, Media, New Zealand, Nielsen   
  • Yael Milbank, General Manager, NZ, Telaria 

iab.org.nz/digital-ad-awards


Share this Post