Adobe taps Overdose

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AUCKLAND, Today: Newmarket-based agency start-up Overdose has been named Adobe’s APAC 2020 Digital Experience Solution Partner of the Year for Commercial.

Overdose NZ MD Jodi Irving said: “As the world’s response to Covid-19 means many consumers are unable to hit the shops, digital transformation has shot to the forefront of every business leader’s agenda.

“One New Zealand agency was created to enact digital change before anyone ever dreamed of lockdown: Overdose.

“Four years into Overdose’s growth journey, Silicon Valley is sitting up and taking notice. The independent ‘anti-agency’ has been named Adobe’s APAC 2020 Digital Experience Solution Partner of the Year for Commercial – the first time a Kiwi agency has scooped up this top recognition.

“The company built its relationship with Adobe by focusing on integrity, trust and relationship-building. Overdose’s deep understanding of digital commerce and strong relationship with Adobe has enabled it to deliver truly unique websites for clients.


“Overdose built a Magento Commerce site allowing Stihl Shop’s 70 franchisees to sell online using their own recommended retail prices.”

“We are the best partner because we do the right thing, every time. This client-centricity ultimately means we’re finding the right sized solutions for the client, focused on their business outcome, and not purely on feature sets. And we’re creating ongoing and mutually beneficial partnerships.

“Recently, Overdose built a Magento Commerce site allowing Stihl Shop’s 70 franchisees to sell online using their own recommended retail prices, solving a huge business problem for the power equipment retailer.

“When the new site went live in January, it allowed Stihl Shop’s customers the convenience of shopping how and when they want, while keeping a friendly local store connection.

Akshay Bajpaee, the Singapore-based APAC/Adobe head of channel partnerships said: “Overdose’s relentless focus and strong expertise in Magento Commerce makes it a great partner for today and the future.

“I am truly excited about the expansion plans and taking our partnership to new heights!”

About Overdose
OD is a full suite digital commerce agency which works with partners to align digital strategies with business goals. Its is part of a network based in New York, Auckland, Melbourne, Sydney, Brisbane, Singapore and Kiev. Clients include Patagonia, Dermalogica, Sleepyhead, Lion Breweries, Briscoe Group, Nature Baby, Barkers, Zoe & Morgan, and WOOP! Overdose is platform agnostic. While it works closely with Magento Commerce, it’s also a certified partner and expert on Shopify Plus and BigCommerce.


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