AUCKLAND, Today: The Comms Council has set dates for the 2020 Pressies – entries open tomorrow, and the awards show will be held on Thursday 26 November.
The Pressies celebrate campaigns with PR, Social and Experiential elements at their core, at all budget levels. “The Pressies continue to bring to light all the great work we are doing and enable us to judge it on our terms,” said PREScom committee chair Gina McKinnon.
“If this year has taught us nothing else it has shown us the profound effect social media and PR can have in and around our community,” she said.
“2020 has been a shitty year, and agencies have worked under pressure to do great work which still deserves to be celebrated.”
“We have seen how we are using it to talk to, engage with and influence each generation. Covid’s appearance meant most of the nation’s advertisers had to suddenly pivot from traditional platforms to focus on the online landscape.
“As a result we will have numerous pieces of marketing brilliance that we look forward to judging at this year’s Pressies.”
Comms Council ceo Paul Head said: “Any awards programme involves a huge amount of work to pull together, so a big thanks to Gina Mckinnon, convenor of judges Sean Brown and the entire committee for their hard work in getting our third year off the ground under what have been difficult circumstances.
“Despite the fact that 2020 has been a shitty year by just about any measure, agencies have worked under tremendous pressure to deliver for their clients and we believe great work still deserves to be recognised and celebrated.
“So, PR, Experiential and Social agencies, shake off those lockdown blues, give Covid the finger and get cracking on your entries.”
- Download the entry categories here
Share this Post
