AUCKLAND, Today: In fortifying its Strategy & Product Capabilities, GroupM names Emily Scovell as Chief Strategy Officer from Stanley St. Concurrently, Christophe Spencer broadens his role as Chief Product Officer, overseeing diverse areas.
The Chief Strategy Officer role, a newly created position, amplifies capabilities across GroupM agencies, emphasizing digital and data strategy. Scovell, a proven leader, brings international expertise, having spent eight years at Mindshare in London and the last two as Chief Media Officer at Stanley St.
As Chief Product Officer, Spencer, previously Chief Digital Officer, integrates Data, Technology, and more to offer comprehensive solutions. These appointments aim to fortify GroupM’s expertise and capability, aligning with its vision to enhance advertising and shape the next era of media.
“Both appointments signify GroupM’s commitment to staying at the forefront of media innovation.”
GroupM’s CEO, John Halpin, expresses excitement about Scovell’s role in connecting strategy, technology, and communication. He underscores the crucial collaboration between Scovell and Spencer to advance GroupM’s product development and capabilities.
Scovell, joining in January 2024, sees this opportunity as part of GroupM’s impressive journey in New Zealand, aligning with the mission to make advertising better and shape the future of media.
In tandem, Spencer emphasizes the need for constant evolution in the industry, aiming to develop a future-focused product offering with Scovell and the team. Both appointments signify GroupM’s commitment to staying at the forefront of media innovation and delivering exceptional solutions for clients.
About GroupM
GroupM is the world’s leading media investment company with a mission to create a new era of media where advertising works better for people. Responsible for more than $60 billion in annual media investment, according to COMvergence, the company innovates, differentiates, and generates sustained value for clients wherever they do business. GroupM’s portfolio includes agencies Mindshare, Wavemaker, EssenceMediacom and mSix&Partners, as well as Choreograph (Data & Technology), GroupM Nexus (Cross-Channel Performance & Activation), and GroupM Investment.
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