AUCKLAND, Today: Publicis Groupe Australia and New Zealand have just announced Anthony Ellis as the new CEO of Publicis Media Exchange (PMX) ANZ. He’ll also take on a role with the Publicis Groupe’s Sport & Entertainment division.
Ellis is stepping up from his previous role as Managing Director at PMX ANZ, a position he’s held for the last three years. Before that, he was Chief Investment Officer at Zenith Media for nearly two decades.
“Since taking on the role of Managing Director for PMX in 2020, Anthony has continued to build upon our strong relationships with media partners and clients through his ongoing evolution and innovation of our trading and investment practice.
“He has built a world-class team that strives to look for new ways to add value to our media agencies and our clients.”
“He has also built a world-class team that strives to look for new ways to add value to our media agencies and our clients,” said Michael Rebelo, CEO of Publicis Groupe ANZ.
Ching Ian, CEO of PMX APAC, praised Ellis’s deep market understanding. “With his deep understanding of the media marketplace and our clients’ needs, Anthony is well positioned to supercharge our investment offerings in Australia and New Zealand, leading the first-class PMX team he has built to deliver modern solutions that create and drive new levels of scale and client value.”
Ellis expressed enthusiasm about his new role. “Redesigning Publicis Groupe ANZ’s media investment product with the ambition to drive growth for our clients in a rapidly changing media environment has been both a challenging and extremely rewarding task. As part of the Groupe’s connected culture.
“I look forward to continuing to work alongside our PMX talent globally and our media agencies in ANZ to further evolve our strategic investment capability. I am also excited by the opportunity to lead our already successful Sports and Entertainment division into the next phase of growth, as creating visible impact for brands becomes even more important,” he said.
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