AUCKLAND, Today: Feel the good vibes as Coast partners with Go Media for the Coast Feel Good 500 Countdown! From 1 July to 5 July, enjoy the top 500 feel-good songs voted by Coast listeners.
Go Media’s dynamic billboards and digital ads will display each song and its countdown position in real-time, enhancing the listener experience. This synchronised display is powered by AdTrek’s cutting-edge marketing automation platform.
Toni Street, Coast Breakfast host, is pumped for the countdown. “I love this time of year; it just adds excitement to Coast’s already top-notch playlist! My top three picks this year in descending order are: Disco Inferno – The Tramps, Until I Found You – Stephen Sanchez, with Unwritten by Natasha Bedingfield taking out the number one spot!”
“We know our listeners love this countdown, and the live billboard campaign with Go Media adds another layer of engagement, driving in-car listening and building brand recognition.” – David Brice
David Brice, Coast Content Director, says, “We know our listeners love this countdown, and the live billboard campaign with Go Media adds another layer of engagement, driving in-car listening and building brand recognition.”
James Butcher, NZME Chief Commercial Officer, highlights the benefits for advertisers. “This dynamic campaign not only enhances brand recognition but also provides our commercial partners with opportunities to maximise their visibility and impact in the market.”
Tonica Cassie-Alatini, Senior Account Manager at Go Media, says, “For the fourth year, Go Media’s support continues with Coast’s Feel Good 500 Countdown – a fun, innovative campaign capturing the attention of listeners nationwide. It’s a privilege to be involved once again.”
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