AUCKLAND, Today: Bastion Shine has welcomed Luke Farmer to lead the Air New Zealand account and drive new business development, further strengthening the agency’s growth and client relationships.
Farmer will oversee Air New Zealand, one of the country’s most iconic brands, while steering the agency’s expansion across creative, media, design, PR, social, experiential, and digital.
With extensive experience in client management and business development, Farmer is well-equipped for the role. His strong track record in securing high-value partnerships makes him a key addition to the team.
As Chief Client Officer Annabelle Pitkin commented, “It’s wonderful to have Luke on the team. His deep industry relationships, strategic mindset, and leadership experience will drive growth for our agency and our clients. We look forward to him joining us on this journey.”
“Bastion Shine’s commitment to being “always client centric” is at the core of everything we do, and Luke’s proven success in leading major client partnerships aligns seamlessly with this value.
“I’m incredibly pumped to be joining Bastion Shine at such a dynamic time. The agency has a stellar reputation as a solid bunch of good people who happen to deliver creative excellence.” – Luke Farmer
“His ability to navigate complex client needs at the highest levels reinforces our dedication to delivering outstanding service and results,” said Pitkin.
Farmer will collaborate with a high-performing team to strengthen the Air New Zealand partnership and drive innovation. His expertise aligns with Bastion Shine’s vision of delivering world-class work.
On his appointment, Farmer said, “I’m incredibly pumped to be joining Bastion Shine at such a dynamic time. The agency has a stellar reputation as a solid bunch of good people who happen to deliver creative excellence; the plan is for me to contribute to its continued success by fostering long-term client relationships and helping to secure new opportunities.”
With Farmer leading business development and account leadership, Bastion Shine continues to cement its position as a top-tier agency, delivering creativity and results for clients.
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