WELLINGTON, Today: Stanley St has launched Stories from the Inside, the latest in Corrections’ recruitment efforts. Ryan Wolf, from the Guilt: True Crime podcast, brings to life the experiences of Corrections staff on TV, online, and billboards.
Smart Media: The Un-Agency
AUCKLAND, Tuesday: Grey Lynn-based independent Smart Media have fired us a fired-up release to promote its services. Managing partner Mike Wilson said: ”We are transforming the industry with an innovative approach to transparency and client-centric practices.
SXSW 2023 – Content is still King
AUSTIN, TEXAS, Today: OMG NZ’s Gina McKinnon writes: There was a lot of anticipation to see what SXSW (South by Southwest) would deliver post the Covid years and I can assure you it did not disappoint.
FCB Fire & Emergency interactive ad ‘best in the world’
SYDNEY, Tuesday: Best Ads on TV judge Rod Henriques has selected FCB NZ’s Fire & Emergency NZ Smokey as the Best Interactive Ad in the world during the past week.
Still acquires DDMMYY to spark 100 Kiwi acquisitions
AUCKLAND, Today: Family-owned New Zealand company Still has acquired creative agency DDMMYY as a part of its Still 100 programme, which will see Still acquire, start or support 100 local companies, projects or non-profit activities in NZ over the next decade.
NZ Blood Service highlights the unseen effect of donors with new campaign via YoungShand
AUCKLAND, Wednesday: Ponsonby indie YoungShand has created a new campaign for the NZ Blood Service. Building on last year’s Effie gold-winning Unseen Emergencies platform, this year’s campaign focuses on the “unseen goodness” that happens after people donate blood or plasma.
The 2022 Aotearoa Effie Awards – Special, Lassoo, DDB, YoungShand, TBWA\, Colenso acknowledged
AUCKLAND, Thursday: After two years of virtual Effie Awards, the Commercial Communications Council was able to recognise and celebrate the most effective marketing campaigns in Aotearoa last night in person at the Civic Theatre.
dentsu Aotearoa builds creative firepower in NZ, announces new ECD Anne Boothroyd
AUCKLAND, Today: dentsu Aotearoa has announced the appointment of Anne Boothroyd as new ECD, joining a growing team. dentsu Creative Aotearoa MD Murray Streets said: “She joins us as a strong representation of modern creativity. Her ability to think agnostically, drive culture, and invent the future will play a key part in how she will help lead our creative team.
Missing in action
AUCKLAND, Wednesday: Such was the complexity of the AWARD Awards list – which included a blend of hundreds of Australian & NZ entries, M+AD’s detailed finalists report yesterday inevitably missed some key successes.
The NZ finalists – Film Construction, Special, TBWA\, Finch, FCB, VMLY&R, Ruskin, Assembly, Flux, Blockhead (Updated)
SYDNEY, Tuesday: NZ agencies and production outfits shone at the finals stage of Australia’s AWARD Awards today, picking up 22 spots on the shortlist.
