AA Insurance, for over three years a client of Special Group, has put its creative, direct and media business up for pitch. Although AA marketing manager Melodie Vickars was reluctant to discuss any aspect of the pitch, she did confirm to M+AD that it was taking place.
It is believed that three agencies are involved – the incumbent (Special), DDB and one other agency.
Vickars earlier said while there were no pressing issues under the current arrangement, a review of partners after four years was “still good business practice”.
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