Ambient taps oOh! man: Ambient and experiential/PR specialists Ambient Group has appointed Nick Warren to the role of senior account manager.
Warren arrives at Ambient Group after four years with oOh! Media.
“Nick joins us at an exciting time for the business, several new opportunities have allowed us to attract new talent into the business as we ramp up for an exciting new growth phase,” said Ambient Group managing director Chris Monaghan.
“It’s fantastic to have someone of Nick’s calibre join the team. He brings an extensive and respected media sales network and we are sure he will make a very positive impact to the business”.
Union Digital now with more strategic focus
Auckland-based digital agency Union Digital reports that it has further enhanced its strategic and management offering by realigning the business with two newly created roles.
Union Digital’s founding and acting managing director, Matt Townsend, moves into a strategy director role and Todd Wackrow, current head of client service, has been appointed as general manager.
“The change in leadership of the business was brought about by a growing demand for digital ideas and activations, as well as a recognition that digital is now sitting squarely where marketing and technology collide,” Townsend says.
“Whilst maintaining the businesses focus on technology, ongoing work across DB Breweries brand portfolio and new clients such as Pump, 1Above and Haier has driven an increased focus on campaign work.”
Simon Telfer, Union Digital chairman, says: “Over the last year we’ve worked hard to develop our senior leadership team. Todd’s digital marketing experience and general management ability perfectly complements Matt’s proven client relationship and strategic delivery capabilities.”
In addition, Union Digital has increased its production capacity, hiring Axis gold-winning Creative Director Lee Burrows, as well as a new senior account Manager, Todd Moody, and two new account executives Taryn Wallace and Nick Cleaver.
Championing the ever-evolving changes in the New Zealand digital landscape, Union Digital also recently partnered with world-renowned Swedish-based digital learning organisation, Hyper Island by bringing its first series of Open Master Classes to New Zealand last month.
“We brought Hyper Island to New Zealand because we felt one of the biggest things holding New Zealand businesses back was the understanding of how digital could truly enhance what they do,” Townsend said.
“We wanted to find an independent organisation that could help tell this story to New Zealand businesses, and bring them on the journey.”
About Union Digital: Union is an independent digital agency based in Grey Lynn, Auckland that delivers insight-led digital campaigns and platforms to large corporates such as DB Breweries, Coca-Cola Amatil and Fisher & Paykel, as well as a range of smaller boutique NZ brands including Craggy Range, ecostore, 1Above and Black Magazine. Union brings brands and consumers together through rich, meaningful digital experiences.
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