Arrivals & Departures: NZME taps five

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NZME has announced the appointment of five newly created specialist account director roles in Auckland. 

“Radio is one of our core pillars so we’re doubling down on strategic support for agencies,” says NZME chief commercial officer Laura Maxwell. “And with radio being the leader in morning media consumption, the time is right to expand our radio specialist roles for agencies.”

Sandra Law, with 17 years radio experience, has been internally promoted to the role of group account director – radio. Law will focus on strategy, product development and revenue growth across the Auckland agency team.

Supporting Law filling the new account director radio roles are …

  • Jaana Collins, who has been with NZME Wellington for the past seven years and transferred to the Auckland team in early 2015
  • Greer Ell with over 10 years radio experience has been internally promoted
  • Jayne Powell, who also has a strong background in radio, was also internally promoted
  • Rounding off the team is Mitch Campbell, who has a background in digital, magazines and radio, returns to NZME after three years at The Radio Bureau

In NZME’s Wellington office, Glen Smith, with 14 years radio experience, has recently been promoted to the role of agency account director.

“The integration of such high calibre radio specialists into the agency team really sets NZME up to deliver on the promise of integrating our three businesses,” said NZME agency director Donna Gurney.

“Clients and agencies are already seeing new and exciting ways of working with NZME and 2016 is all about taking the great work we’re already doing to the next level.

“Now with CreateMe developing leading innovative solutions plus our experts in print, radio and digital channels, we have a fully rounded proposition for agencies to work with. This depth of knowledge within NZME and the unique media set we bring to market, are a winning combination for delivering outstanding campaigns.”

The new agency team is effective immediately.


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