Arab women defy stereotypes

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DUBAI: Arab women are tech savvy, socially engaged and ready to shake off the stereotypes, according to research released ahead of the Marketing to Women summit in Dubai.

Media innovator comes to town

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One of the advertising industry’s most innovative and disruptive thinkers is in New Zealand this week to speak at OMD’s industry update event, Tea & Toast, this Thursday (11 February).

Volkswagen NZ returns from purgatory

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After a lengthy suspension of all advertising in the wake of last year’s emissions scandal, VW returned to TV in late January, courtesy of FCB and Simon Mark Brown’s Kontent production company. And its first new spot is a beauty.