MediaCom Sweden ceo Linus Hjoberg is to join sibling WPP agency Ikon in NZ as joint managing director, working with current Ikon NZ current managing director Emma Bolser, reporting to GroupM NZ ceo Sean Seamer.
The art of video storytelling
Pure Productions owner Jamie McKenzie will star at the upcoming Marketing Association Brainy Breakfast. His subject – the art of storytelling and how to get the best from a video production agency.
DDB, Colenso, Y&R, ZO, FCB look sharp at Spikes (Updated)
NZ agencies shone brightly at Spikes Asia, which concluded in Singapore on Friday, picking up three Grand Prix, Agency of the Year, seven Golds, 16 Silvers, and five Bronzes.
iSite counting the beat
iSite Media is heralding a significant step change in planning capability across its national billboard portfolio with the launch of reach and frequency for billboards.
Snakk makes the Hot 10
Mobile advertising technology company Snakk Media (NZAX: SNK) has been named as one of New 10 hottest emerging tech companies for THE second year running, placing 7th on a list revealed last night by the Technology Investment Network (TIN).
DDB, Colenso, Y&R, FCB, .99, Clemenger, ZO go through (Updated)
Thirty-Four NZ entries have made the four shortlists released so far for Spikes Asia.
Interactive reaches new heights
Interactive Advertising continues to grow in New Zealand with the latest IAB/PwC Online Advertising Report noting that it generated a record $184.73 million in Q2, 2015, a 30% increase year on year.
Creative step sideways
With the building industry showing unprecedented growth, it’s a time of enormous opportunity for Federation client James Hardie. “The client brief reflected this market trend: keep James Hardie’s range of design-led fibre cement claddings top of mind for 40-somethings looking to re-clad, renovate or build brand new,” says agency CD Matt Campbell.
Digital Darwinism – a fool’s paradise
Companies with greater digital capabilities are able to convert sales at a rate 2.5 times greater than the norm, writes Graham Christie, the CCO/partner of Auckland & Sydney-based APAC-wide mobile marketing outfit Big Mobile Group in the company’s latest Mobile Hub report. Read on …
Arrivals & Departures: Southern tourist co taps Southern gal
Tourism company Southern Discoveries continues to expand by adding new roles to its marketing team. With the new additions, the company is focusing its marketing operations into online and offline, PR and partnerships.