The world’s current No 1 rugby league team – the Kiwis – will wear BLK jerseys into next year’s World Cup campaign and beyond, after the NZRL renewed a four-year contract with the global sports apparel company.
WeChat works for MINI NZ
Auckland-based cross-cultural communication agency Bananaworks is spreading the word about WeChat and Weibo via a MINI case study published on WeChat.
Glen Wiggs on ASA kids codes
Foundation for Advertising Research director Glen Wiggs – the holder of the NZ Order of Merit for his work in setting up the NZ Advertising Standards Authority in 1990 – has prepared a detailed submission in response to an ASA consultation document on a review of the Children’s Code for Advertising Food and the Code for Advertising to Children.
Kiwi judge packs down in NYC
New Zealander Todd Barberel – head of marketing at Rugby New Zealand – has been appointed a judge at New York City’s Clio Sports Awards.
LIA adds brand name category
The London International Awards has announced its 2016 call for entries – including a new category, Verbal Identity , which recognises the long-term verbal assets of the brand (brand name, sub-brand name, corporate name).
Good morning, Vietnam
MediaWorks Asia (no relation!) has collected an impressive list of mentors for its upcoming four-day media and communications training course – called Inspiring the Next Generation of Leaders – at the Marriott Hotel in Hanoi.
NZME & Spark rally around small businesses
NZME Branded Content Lab believes it is proving why it’s the most creative player in the content marketing game – teaming up once again with Spark to launch an innovative branded content feature to help small businesses thrive in New Zealand.
New partnership powers poetry tour
Phantom Billstickers has announced a partnership with the NZ Book Awards Trust to promote National Poetry Day – the biggest nationwide poetry event of the year.
O&M NZ campaign goes global
Would you help? A young boy foraging for food in a central city rubbish bin has captured the hearts and minds of millions of viewers around the world in a new recruitment drive campaign for the New Zealand Police, created by Ogilvy & Mather New Zealand.
APNO winners write about SXSW
APN Outdoor launched its inaugural digital outdoor creative competition, Pixel3610 in August last year which offered the winning pair a trip to the world famous SXSW festival in March 2016. DDB’s Nick Dellabarca and Liz Richards were the winners and here is a brief report on their SXSW experience: