Mindfood publisher Michael McHugh has unveiled a new biannual magazine, Mindfood Décor, which appears to be aiming at the home-maker interior design market – not quite the same sector served by AGM quarterly Interior magazine, which targets the professional end of the market.

Gross out-of-home revenues have increased by $18 million (8%) in the Q2 quarter, compared to the same Q2 period in 2014, according to figures released yesterday by the Outdoor Media Association.

To coincide with US Independence Day, passionate Kiwi poetry lovers Phantom Billstickers shone a spotlight on the work of four American poets.

Bauer Media NZ has been appointed as the New Zealand publisher of the official Rugby World Cup Tournament Guide ahead of this year’s Rugby World Cup tournament in England.

TVNZ’s new digital-first offering ONE News Now went live this morning. ONE News Now is a purpose-built platform for multiple devices (PC, tablet, smartphone), delivering anywhere, anytime news with a focus on video content.

Ogilvy has effectively confirmed rumours that the agency has won the $6 million Number One Shoes business without a pitch. “Unfortunately I’m not in a position to comment at this stage,” was all Ogilvy executive director Paul Manning was prepared to say when M+AD contacted him this morning.

Downtown Auckland indie agency BTL has launched SnapShop, a new marketing tool that allows shoppers to submit receipts for validation and receive purchase-based rewards via their mobile phones.

Sydney video ad tech company Unruly has crunched the numbers to come up with the 10 most shared viral video campaigns from Australia and New Zealand of all time – based on shares as opposed to views. Two NZ –Driving Dog and Mistakes – made the top 10, along with three Air NZ videos (two of them Hobbit-inspired safety films).

The Marketing Association has announced its finalists for the 2015 TVNZ NZ Marketing Awards. With Round 1 judging complete, 116 entries make up list.