Lenticular cover debuts in NZ

EditorNews Make a Comment

A limited run of Fashion Quarterly’s autumn issue features a special edition lenticular cover. using a technology in which lenticular lenses (also used for 3D displays) are used to produce printed images with an illusion of depth, and the ability to change or move as the image is viewed from different angles.

Focus on NZ’s hottest age group

EditorNews Make a Comment

New Zealand’s population mix is changing rapidly with 40% of Kiwis now over the age of 45 – but is our marketing and advertising keeping pace? The Marketing Association has assembled a trio of prominent media executives to update agencies on this this issue.

Deadline: Tomorrow

EditorNews Make a Comment

Just one day to go to the first CAANZ Beacons deadline – at close of play tomorrow (Tuesday 23rd). There is, of course, a late deadline (with a fee) – this Thursday 25 February.

justONE nails ITM

EditorNews Make a Comment

Fresh from their move to new College Hill premises, justONE has hit the ground running, picking up the creative agency account for building supplies specialist ITM. The incumbent was Mr Smith.

Oz/NZ sites fly with Jetmax ad software

EditorNews Make a Comment

Jetmax Media Christchurch has announced that Webjet.com.au, Webjet.co.nz & www.Zuji.com.au are now using Jetmax proprietary software to serve dynamic and targeted advertising across its itineraries (e-tickets) & pre-departure emails.

‘Brave’ Y&R crowned NZ Agency of the Year

EditorNews Make a Comment

Y&R NZ has been crowned NZ Agency of the Year in Campaign Brief’s annual awards show. “Y&R embraced a sizeable dose of bravery to produce some of the year’s most talked about work: calling for a burger wars ceasefire, bringing five kids back to life to save others for Road Safety Week and convincing a nation to drink Breast Milk,” […]