UK publisher Trinity Mirror is backing old-fashioned newsprint as it launches the UK’s first new standalone national newspaper – The New Day – in the last 30 years.
Beacons hunt for 2016’s Inspirational Individual
CAANZ and MediaWorks are again searching for the industry’s most inspirational leaders, with nominations now open for the Inspiring Individual Award, an annual tribute, held in conjunction with the Beacon Awards, to honour the late Sandy Smith.
Y&R, Special, Colenso in AWARD finals
Ten NZ entries are among the first wave of finalists for Australia’s AWARD Awards – Y&R has four finalist spots in Direct Marketing, and a further two in Poster & Outdoor; Colenso BBDO has two finalists through in the Print category, and Special Group has two finalists in Poster & Outdoor.
Indies score well – but big shops still rule
Auckland agencies Y&R, DDB and Colenso BBDO top Campaign Brief’s Creativity/Billings Index 2016 – part of a wider Australasian exercise conducted by the Sydney-based magazine.
New FCB campaigns star in Axis finals
Two new FCB campaigns, which till now have escaped media attention, are now up and running – and both have picked up multiple Axis nominations – plus a nomination at the global Andy Craft Awards.
APNO’s culture club makes a bow
In the spirit of supporting locals getting out and about, APN Outdoor has teamed up with three significant arts and culture events, spanning the balmy February to April period in Auckland. The Auckland Arts Festival, Ben & Jerry’s Openair cinema and the pop-up Globe Theatre join the long list of events supported by the OOH company.
TEDxAuckland 2016 reloaded
Auckland will host its first multi-day TEDx (Technology, Entertainment, Design) event on Thursday and Friday (May 5 & 6) at Shed 10 on Queens Wharf. Around local and international speakers will share their ideas and solutions for the world in 2016.
Arrivals & Departures: CD role for Scott Maddox, jury duty for Blockhead’s Josephine Mackenzie
Dowtown Auckland creative agency Us&Co has appointed Scott Maddox – an Aucklander with global credentials – as creative director.
Lenticular cover debuts in NZ
A limited run of Fashion Quarterly’s autumn issue features a special edition lenticular cover. using a technology in which lenticular lenses (also used for 3D displays) are used to produce printed images with an illusion of depth, and the ability to change or move as the image is viewed from different angles.
Focus on NZ’s hottest age group
New Zealand’s population mix is changing rapidly with 40% of Kiwis now over the age of 45 – but is our marketing and advertising keeping pace? The Marketing Association has assembled a trio of prominent media executives to update agencies on this this issue.