Y&R, Special Group, The Sweet Shop, Colenso, Saatchi, DDB, and Contagion are all through to the finals – with multiple entries – at Australia’s AWARD Awards. All up, NZ scored a remarkable 77 finalist spots.
In-home TV still rules
While New Zealanders increasingly use mobile devices to watch video content, 3.2 million Kiwis aged 10+ (84%) are viewing over 23 hours of broadcast TV through their TV sets across a week. In comparison, online New Zealanders spend 15 hours per week using the Internet.
Y&R, Colenso, DDB, Special make the finals
NZ has picked up 18 finalist spots in the 2016 One Show’s Cross-Platform, Direct and Print & Outdoor categories. NZ is one of 40 nations through to the finals so far.
Paris taps M+AD ed
M+AD ed David Gapes has been appointed a jury member for the 2016 Epica Awards – a creative show judged by marketing journalists from around the world.
Real Estate challenge to conventional media
Real estate agents are transforming their front windows into touch-screens in move that emulates website live-link technology.
Kelly & Polkinghorne taste Gold at YGA
NZ creatives fared modestly at this year’s YGA Awards in Sydney – converting only one of their five Professional category finalists into Gold.
Hello, young drivers
Clemenger BBDO and OMD have launched Hello – a new piece of online video content for the NZ Transport Agency aimed at young drivers using their phones behind the wheel.
Purple prose
Gisborne-based grower LeaderBrand has launched an integrated campaign to grow the beetroot category in New Zealand, working with full-service Auckland agency Blackfoot.
But first – coffee!
M+AD has made peace with a reader who posted negative comments in response to Tuesday’s story about the pr shop’s new-look website.
IOC taps Sky
The International Olympic Committee has awarded NZ’s Sky network the rights to broadcast the Olympic and Winter Olympics until 2024.
