Insight sings the blues (updated)

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The National Influenza Specialist Group has enlisted healthcare brand ad agency Insight NZ to remind Kiwis to get vaccinated for the fast-approaching flu season. WARNING: Don’t watch this ad if you’re paranoid about germs!

FIHP shoots Beacons After Party

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Talk about conversion rates – around 90% of the 900 record-breaking crowd who attended last week’s CAANZ Beacon Awards took the Mini trip to K Rd for the Friends In High Places official After Party.

Restaurant rants ‘bad for brand’

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In the past week, two stories in the national media have highlighted the potential dangers of restaurants taking a public stance on their customer’s behaviour. PR exponent Fleur Revell (a crisis communications expert) explains why …

Sun setting over the ad industry? M+AD talks to Xero’s Andy Lark

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This week marks the start of Xerocon, Xero’s annual accounting conference, held at the Viaduct Event Centre in Auckland. The conference showcases the latest in product innovation, Xero’s product roadmap for the year ahead, current thinking and provides a strategic update from a local and global perspective. Ahead of Xerocon, M+AD seized an opportunity for a quick Q+A with Xero […]