DDB appoints APAC chief innovation officer: DDB Group Asia Pacific has appointed Anthony J James (AJ) to the new position of chief innovation officer for the network.
Newspaper headline of the week
M+AD spotted this gem in the daily Northern Advocate while visiting Whangarei yesterday: Apprentice came, sawed, conquered – running over a Page 5 story about a winning local carpentry apprentice.
Hard road ahead for Saatchi’s friendly Toyota possums
Saatchi & Saatchi goes against the flow, and tries to show the ‘fun’ side of the possum menace in the agency’s latest TVC retail campaign for Toyota.
Snakk signs Aussie website portfolio
Australian publisher Conversant Media has signed an exclusive advertising sales partner agreement with Snakk Media division Represent Media to fill the mobile ad inventory on Conversant’s premium publishing titles. The deal follows a competitive pitch against un-named companies.
Touchcast launches fire safety game
Get Out Stay Out, Touchcast’s new game to help educate young Kiwis about fire safety, leverages age-old proven game mechanics to ensure deep, sustained engagement, and underpinned with a fusion of fire safety narratives and a UX design informed by a series of workshops and focus groups with school-aged children.
AMP hooks up with Paul Henry
Insurer AMP has taken a plunge into unknown waters by signing an exclusive broadcast partnership deal with MediaWorks for the Paul Henry Show, which launches on TV3, Radio Live, and mobile devices this Tuesday (7 April.)
Brother Design flexes its packs
Auckland brand & packaging design agency Brother Design has scooped gold, silver and bronze awards at the 2014 Vertex Awards, an annual US-based global design competition judged on creativity, marketability, and innovation and dedicated exclusively to new packaging designs for private label (home brand) product ranges.
Arrivals & Departures
Michael Te Young & Candice Hsu to join digital sales house: Viaduct Auckland-based ad2one has appointed former OMD digital director Michael Te Young to its senior management team where, in conjunction with Johanna Cotter, he will lead the expanding New Zealand team during the maternity leave of five-year incumbent NZ managing director Lisa Ison.
DDB backs Paw Justice in Trade Me standoff
Paw Justice and DDB have teamed up once again to fight for the furry little creatures that don’t have a voice themselves.
Konrad Smith video tribute
“Dear All,” writes King Street’s Chris Williams in a group email. “It was a hard week last week after the loss of our valued colleague and dear friend, Konrad Smith.
