Back to the future

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Y&R, working with Weta Digital, has produced an emotional creative campaign – as part of National Road Safety Week – for road safety charity Brake. The aim is to encourage New Zealanders to think about the potential lifelong cost of their decisions on the road.

Saatchi unveils global art museum brand

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Saatchi & Saatchi Design and the Govett-Brewster Art Gallery have released details of a new global art museum brand brand as the New Plymouth institution prepares to open its doors with the Len Lye Centre in July.

The kids are all right

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Everybody knows that little kids today are way smarter than their parents – especially around digital devices. So Hyundai and Shine are taking us into familiar territory in their latest Hyundai TVC, a charming spot that illustrates the gulf between them and us with such effect that smiles of recognition are breaking out nightly in family homes all over the […]

Clemenger merges shopping shops

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Clemenger Group’s merger of shopper marketing agencies Raydar and Clemenger Shop was accomplished without redundancies. The merger comes two years after the Shop division was launched, and will see the staff of six leave the Colenso office on College Hill and join the 25 employees at Raydar in Grafton.

Spikes tap Garrett & Grasse

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Spikes Asia 2015 has announced its call for entries, and unveiled the 12 senior ad people who will preside over the juries. Colenso BBDO ceo Nick Garrett has been appointed as president of the Creative Effectiveness jury president, while Curious Film’s Peter Grasse, who has strong links to NZ and is well known throughout the region, will wrangle the Film Craft […]

True & Fish make the A section

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Air NZ’s new surf-themed safety video is already a global hit, just days after it was unleashed on the web. But who knows what the value is of the unprecedented two full pages of A-section coverage it received in yesterday’s NZ Herald?