LONDON, Today: The 2024 WOO Expenditure survey covers global OOH spending in 2023 and gives estimates for 2024. It’s done via a short questionnaire sent to WOO members and OOH associations worldwide.
Pepperstone and Saatchi & Saatchi NZ rally top tennis stars
AUCKLAND, Today: Tennis pros Daniil Medvedev, Alex de Minaur, and Katie Boulter collaborated with Pepperstone and Saatchi & Saatchi New Zealand to continue the popular Don’t Be Fine With It campaign.
New Zealand’s Hearts & Science wins big at Google Honours
AUCKLAND, Today: New Zealand’s booming media agency, Hearts & Science, has snagged agency of the quarter at the AUNZ Google Honours awards. This honour recognises their prowess in digital marketing and data use.
LEGO’s stellar campaign: Taking fun to new heights in Australia & New Zealand
AUCKLAND, Today: To empower the next generation, LEGO Australia launched an integrated campaign embracing the limitless potential beyond our planet.
Celebrating 20 years of real beauty: Dove tackles AI and unrealistic standards
AUCKLAND, Today: 20 years ago, Dove launched its Campaign for Real Beauty, revealing only 2% of women considered themselves beautiful. Since then, the campaign has challenged societal and media beauty standards.
Mitre 10 celebrates their 50th with an innovative YouTube ad
AUCKLAND, Today: To celebrate its 50th Birthday in June, Mitre 10 New Zealand and FCB Media launched AUNZ’s first YouTube Ad on Pause.
New podcast win for young entrepreneur Georgia Patten
AUCKLAND, Today: Young entrepreneur Georgia Patten has won the first-ever Next Podcast Network Star competition by ZM, earning the chance to launch her own podcast.
Kiwi readers bookmark fresh picks in Whitcoulls Top 100
AUCKLAND, Today: The 2024 Whitcoulls Top 100 Books List has had a surprising 42% change, revealed today. Joan Mackenzie, Whitcoulls Book Manager, credits this to online communities and book influencers. Social media is boosting interest in new genres and local authors.
Allie the alien invades The Warehouse for epic Mega Toy Sale
AUCKLAND, Friday: DDB Aotearoa and The Warehouse have teamed up to bring us Allie the Alien! Allie is here to promote The Warehouse’s annual Mega Toy Sale.
TVNZ+ sets new streaming milestones
AUCKLAND, Today: June 2024 was TVNZ+’s biggest month ever, with nearly 44 million streams across 1.27 million accounts. Sport content, along with Love Island UK, Shortland Street, and 1News at Six, drove this massive growth.