As a charity that receives no Government funding, and is not affiliated to the Heart Foundation, Heart Kids New Zealand could sure use some help from the advertising community.
DDB wins Newspaper Ad of the Month
DDB has won July’s Newspaper Ad of the Month with their YWCA 9 dollar open letter ad. “Lovely use of the medium with the recall of a product idea; really nice and tight with great copywriting and art direction,” the judges said.
London deadline looms
Also closing in fast is the deadline for the 29th London International Awards, to be held this year in Las Vegas. Entries need to be lodged by Wednesday 13 August.
Arrivals & Departures
Kerry Argus to Designworks Christchurch: STW-owned Designworks has appointed Kerry Argus to the joint position of design director in Christchurch, effective immediately.
African insurer to launch NZ campaign – with no local agency
South Africa-based insurance company Youi, which has unveiled a significant investment in NZ, will attempt – in the short term, at least – to create all its advertising in-house, and buy media the same way.
D&AD releases entry call for 2015
D&AD has issued its call for entries for the 53rd D&AD Professional Awards – this year including several new sub-category additions “in response to the evolving creative landscape”. The entry deadline is Wednesday 18 February, 2015.
JWT captures the Focus growl – in 3D sound
JWT has launched a 3D-sound version of the Ford Focus precision-driving Move Your Senses TVCs currently running in cinema and on the NZ TV networks.
Coke creates its new campaign in NZ
Coca-Cola has created new campaign, Make Someone Happy, which aims to encourage consumers “to put smiles on other people’s faces by doing something a little unexpected and spontaneous every day”.
YWCA – Dump Kate Sheppard!
YWCA Auckland is continuing the fight for gender pay equality in New Zealand with its latest campaign which calls for the Governor of the Reserve Bank to remove gallant suffragette Kate Sheppard from the $10 note.
Colenso wins Fonterra social media business
Fonterra Brands NZ has appointed Colenso BBDO as its social media partner for all brands, after a pitch that is said to have included OMD’s Fuse (the incumbent), and Young & Shand.
