New tools for NZ digital ad sector

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The Association of New Zealand Advertisers has partnered with international digital measurement company Effective Measure to offer ANZA members new data and insights into the online sector.

Huffington Post heads Downunder

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Global digital news site The Huffington Post (huffingtonpost.com) has announced plans to launch in Australia in Q1 next year with a “modest editorial team and a true start-up mentality”.

Kiwi comedian gets in behind

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Ogilvy & Mather engaged engaging Kiwi comedian Madeleine Sami to front its new campaign for Kleenex Cottonelle flushable moistened wipes. “This is the freshest my bum has ever felt,” she says happily in It Takes Two – Ep 1.