Copplestone exits InMobi: Global mobile advertising company InMobi has parted company – amiably – with its NZ head of sales, Mark Copplestone.
Weatherboard Transformer battles the elements
Federation has launched a Transformer-style campaign for new client James Hardie.
TBWA shoots interactive ANZ Ko game
In celebration of Lydia Ko’s triumph at the Marathon Classic in Ohio and her world number two ranking, “proud” sponsor ANZ is giving fans the chance to win with help from Ko herself in an online golfing game.
Arrivals & Departures
Saatchi raids DDB for retail CD: Saatchi & Saatchi strengthens retail capabilities with the appointment of Creative Director Jordan Sky.
Bledisloe trip promo targets AB fans
Grey Lynn-based agency Union Digital has put the All Blacks onto Pump spring water bottles to promote a “Pumped Up” fan experience.
Meet the advertising agency that hates brands, loves B2B
South Australian ad agency Mihell & Lycos loves B2B. So much, they’ve devoted their entire business to it. On its website, M&L runs articles like The Disgusting Truth about Branding, and proudly proclaims: “We are the advertising agency who rejects John West. We only work with companies who sell to other companies.
Arrivals & Departures
More FM Auckland has appointed Eleanor Cooley as Promotions Manager. She’s ex Auckland City Council, where she managed events around the Rugby World Cup, and worked on the Auckland Zoo and Trust Stadium portfolios.
Affairs of the fart
ComedyCentral’s Viacom commissioned Brandspank NZ to write and produce six fresh channel idents for Comedy Central New Zealand.
Flora for the concrete jungle
Phantom Billstickers began life as pure rock’n’roll. These guys recall the days when hiding from cops, and pasting rock band handbills directly over existing poster ads, was par for the course. Nowadays, things could not be more different. Phantom has become a significant media brand. The band posters are still there – but Phantom clients today include corporates and ad […]
Agencies worked fast to produce new Skinny campaign
Telecom budget mobile brand Skinny has shot a smart animated TVC that illustrates graphically the brand’s many charms.
