Performance art

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Ford and JWT recruited a team of five Kiwi professional racing and rally drivers to shoot the new precision driving TVC to promote the five models in the Ford Focus range.

OMANZ hits $16.7 million

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Outdoor Media Association member revenue continues to grow, with Q2 2014 reaching $16,724,325, up 0.7% on the corresponding period of the previous year.

Recommended ‘in a heartbeat’

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The CAANZ/AUT University Lab returns this year, with a two-day in-depth media course designed to better equip mid-level and senior marketers on how to achieve optimum return on investment for their media spend.

Future ad stars available here

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Throughout 2014, CAANZ industry development manager Marlen Smith, with support from her “armed band” of industry experts – Y&R’s Nicky Greville, HCA’s Neil Cameron and CAANZ president Simon Lendrum – has been scouring universities up and down the country in search of future talent for the industry.

4 + 1 = 512

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MediaWorks has launched the ‘plus one’ version of FOUR on the Freeview and Sky platforms. The new channel is an exact duplicate of FOUR, broadcast an hour later, and is available on Freeview channel 9 and Sky channel 512.