Whittaker’s welcomes Nigella back to our screens

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Whittaker’s won many friends when it stuck by Nigella Lawson during her recent troubles. Now the chocolate maker is reaping the rewards for its courage with a handsome new TVC, released simultaneously last night across NZ & Australia to an instant global audience of 2 million (via Facebook).

Effie headliner returns for ROI gig

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CAANZ is reminding the industry that UK-based independent advertising effectiveness consultant Peter Field returns to NZ next month – on Wednesday 11 June – to conduct a half-day seminar on how to increase ROI and the chances of business success.

Car brands switch to OMD

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Fiat Chrysler NZ – formed only last year by Sydney-based Kiwi entrepreneur Neville Crichton and Australian robotics engineer Clyde Campbell – has switched from Ikon for its strategic and media work to OMD.

Cowntdown near for 2014’s last big CAANZ event

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CAANZ has released more details of the upcoming Effie Awards. The Call for Entries will be announced on Thursday 5th June, the Convenor of Judges remains Lew Bentley (owner of strategy & research consultancy Headlight), and this year’s Chair is DDB’s Lucinda Sherbourne of DDB. .99 will be providing the creative theme.

NZ on fire at D&AD

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FCB and Colenso BBDO carried the torch for NZ at D&AD last night, winning two Yellow Pencils (roughly equivalent to Gold) in London.