Meridian and Barnes Catmur & Friends, with help from Plaza Films, have created their first new campaign since the agency won the business from Assignment in November. Interestingly – but not surprisingly, given the man’s presence – the new agency has retained Jeremy Wells (originally signed by Assignment) as its frontman.
Dry July taps Auckland PR shop
Dry July, the fundraiser that challenges Kiwis to go booze-free for a month to support adults living with cancer, has announced the appointment of Impact PR as its public relations agency in New Zealand for this year’s campaign.
NZ Media Agency of the Year entries open
2015 CAANZ Beacons Awards has closed, but entries for the Media Agency of the Year – an entered category within the Beacons – has just issued its own call for entries.
Waikato’s most expensive station hits airwaves
Mai FM is now broadcasting Waikato-wide following a successful bid at the frequency auction back in December where MediaWorks paid a record $2.5 million to secure the licence for the next 18 years.
Designworks buys Union Digital
Designworks NZ has further strengthened its interactive design and digital marketing offering with the acquisition of Auckland based agency Union Digital.
Cannes tackles gender bias with Glass Lion
The Cannes Lions organisation has announced the launch of the Glass Lion: The Lion for Change, an award with the support of LeanIn.Org which specifically recognises work that challenges gender bias and shatters stereotypical images of men and women which remain rooted in marketing messages.
Clio entry call
Clio 2015 has issued its Call for Entries with a deadline of Friday 3 April.
CAANZ social media legals a sellout
The CAANZ Legal Seminar|When Social Media Goes Bad has touched a nerve – all 50 seats to the event at Simpson Greerson on Wednesday 4 March have been snapped up (at $85+gst per head).
Mindshare arrives in NZ
GroupM media agency Mindshare has opened an office in New Zealand and appointed former Ogilvy NZ media chief Samantha Osbourne to run it.
FCB leverages Woman’s Day ME-volution study for new campaign
Woman’s Day is launching a major new campaign aimed at helping women prioritise their own needs and wellbeing by taking some “me-time”.
