The future of marketing is here, right now, today and it’s being played out daily in Google’s offices in San Francisco, says BrandWorld managing director Richard Stevens.
justONE unveils rewards alliance
Auckland 1-1 agency justONE has developed a new customer loyalty programme exclusive to New World, with the launch of a Clubcard to the brand’s South Island customers.
AD2ONE signs eBay
Viaduct-based digital sales house AD2ONE has been appointed exclusive digital sales house for eBay in New Zealand and Australia. eBay formerly handled its digital advertising sales in the region in-house.
Arrivals & Departures
MediaWorks Radio has appointed Sarah Ferbrache to the national sales division, providing maternity leave as Product & Trade Marketing Manager. The Trade Marketing Manager position will become permanent in the new year.
Skycity puts its chips on Colenso
Colenso BBDO has won the Skycity account after a pitch that included bcg2, Saatchi & Saatchi, and one other agency.
The Spikes tap three Kiwis
The Spikes Asia has appointed three Kiwis to do jury service in Singapore. Copper Brand Experiences managing director Megan Clark will sit on the Direct & Promo & Activation jury, Previously Unavailable’s James Hurman will judge Innovation (a new category), and Flying Fish MD/exec producer James Moore is on the Craft jury.
Shear delight
FCB has shot the latest in its series of self-promotional videos – like the others, this one riffs on the agency’s positioning as The Change Agency.
Curious opens US outpost
Australasian film company Curious has hired well-connected US businessman Chris Brenaman as head of sales to introduce their new US office to the world.
Designworks expands as Christchurch rebuilds
Just a week after design director Kerry Argus joined Designworks, the STW-owned Christchurch shop has expanded its senior ranks with new additions Nicola Davis & Andy Bell.
No work talk. No international judges. No entry video. No clients.
There’s only one event in the advertising calendar that can transform even the most gracious group of CAANZ members into a raging, uninhibited pack of blood-thirsty rock gods. That is of course, the annual Battle of the Ad Bands competition, where agencies battle it out in a creative exchange of egos and music ability.
