NZ agencies are returning home from Cannes this week with five Gold Lions, six Silver Lions, and 14 Bronze Lions – a nice enough collection, but no Grands Prix. Along the way, NZ also picked up 60 shortlist places.
Nielsen shines a light on rare good news story in the print market
Newish Wellington lifestyle print magazine FishHead stood head and shoulders above the crowd in last month’s Nielsen Readership report – by posting a remarkable 20% gain. What? How? And where did you get that name? M+AD talked to editor Dan Slevin …
Arrivals & Departures
APN NZ Media has established a digital business development team to work across agency sales. The team is part of the company’s strategy to increase the digital expertise within the advertising sales teams, and to continue providing multi-channel solutions for clients.
OOH up again
The Outdoor Media Association (OMANZ) is welcoming another period of growth for the Out of Home sector with the release of Q1 2014 revenue figures.
Mitre 10 Sandpit breaks longevity record
There’s no holding back a truly great ad – and DraftFCB’s Mitre 10 Sandpit is proving that it’s already a classic. This month it returns to the M+AD Top 10 (at #2) a remarkable six years after it was created (in 2008).
Film Lion finalists: DDB, Clems, Saatchi
New Zealand has four commercials through to the shortlist round of the Cannes Film Lions, announced overnight – two from DDB, and one each from Clemenger and Saatchi & Saatchi.
True Blood gets the Spritz treatment
DDB and Sky have launched their first campaign using text streaming technology Spritz to take a new-look message to Kiwi viewers.
Arrivals & Departures
Direct from the northern beaches of Sydney: Wellington-based national digital/creative recruiter TalentShop has recruited consultant Jessica Haines from Firebrand Sydney.
Change the world – and win US$100,000
The Cannes Lions and the Bill & Melinda Gates Foundation have put up 10 x US$100,000 competition prizes for a campaign that supports solutions to global health and poverty. The partners will also provide a further US$1 million to execute the winning ideas.
A Scot/Yank/Aussie walks into a Wellington bar …
Positively Wellington Tourism has tapped an LA-based Scottish immigrant to Australia to sell our capital city to the Aussies.
