Silence gets people talking

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.99 won the IAB’s April Interactive Creative Award with its campaign for Leukaemia & Blood Cancer New Zealand, featuring normally outspoken local celebrities who challenged people to say absolutely nothing on Facebook for as long as they could. View the winning campaign video here.

Ogilvy launches new digital offering

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Ogilvy NZ has unveiled its new digital division, Neo@Ogilvy. It will be led by Eddy Whatt, formerly Ogilvy’s digital media director, for the past three years, and will be part of a global network of 40 offices.

ZO wins top talent

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Zenith Optimedia has added business manager Andrea Glidden and senior planner/buyer Henry Rowley to its team, as well as Tasmin Wheeler to a media assistant role. 

The countdown begins

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The Marketing Association has issued more details for the 2014 TVNZ NZ Marketing Awards. The event will be held at the Langham on Thursday 28 August – the entry deadline is 5pm on Friday 23 May. The MA also unveiled an extended late entries deadline (“at a nominal fee”) to 5pm, Friday 20 May.