AUCKLAND, Today: The Simpsons are backing New Zealand’s biggest-ever dog rehoming effort in a new nationwide campaign, “Santa’s Little Helper is helping New Zealand Greyhounds this Christmas”, created by Special for Greyhounds as Pets (GAP).
Arrivals & Departures: BcgCrave brings in a force of enthusiasm
AUCKLAND, Today: Purpose-led agency BcgCrave has made a major move, appointing respected industry leader Kate Lines as Managing Director. Founder Daniel Hopkirk shifts into the CEO role to help drive long-term growth across Australasia.
Remix kicks off summer with Ciara
AUCKLAND, Today: With warmer days coming, it felt right to reconnect with Remix’s roots in music and the artists who shape our world. Ciara fronts the issue, and honestly, she barely needs an introduction.
Arrivals & Departures: numero welcomes new head of SEO
AUCKLAND, Today: numero® has appointed Max Sartal Sterling as its new Head of SEO. He brings more than 12 years of SEO and CRO experience, with a strong focus on the fast-changing world of AI-powered search.
A fresh twist on festive greetings
AUCKLAND, Today: Our team jumped on a last-minute chance to fill a cancelled triple billboard slot for New World Pt. Chev, with only three days to create, approve, and deliver something solid for a 1 December install.
Powershop turns Black Friday on its head
AUCKLAND, Today: Pink Thursday, created by Powershop, delivered a one-day online shopping event where every product was discounted by 99%, giving customers a genuine bargain rather than another standard sale moment.
Terri Hall to lead TRA’s Sydney and Melbourne teams
AUCKLAND/SYDNEY, Today: Terri Hall has stepped into the new role of Managing Partner, Australia, as TRA reshapes its leadership to support big growth plans across the market.
A tribute to the one-of-a-kind Sage Haggart
AUCKLAND, Today: On 24 November, we lost a legend. A talent. A one-of-a-kind, force-of-nature producer. The passing of Sage has sent a ripple of shock and sorrow through the industry. He will be sorely missed – but to know him, or even to have met him once, is to have him etched into your memory forever.
Graham Norton launches new Prosecco Minis for summer
AUCKLAND, Today: Graham Norton’s popular Italian Prosecco has landed in a fresh new format, bringing style and convenience to summer with the launch of the GN Prosecco D.O.C Minis.
PHD Aotearoa and The Spinoff launch new podcast series
PHD Aotearoa has teamed up with The Spinoff to launch a new five-part podcast series, giving the industry fresh conversations on media, technology and advertising.
The Fold host and Spinoff founder Duncan Greive speaks with PHD’s cross-disciplinary experts to offer sharp, diverse perspectives on the evolving landscape.
This week’s live recording featured Rachel Bayfield, Helen Brown and James Davidson, reflecting on the year’s shifts across AI in search, major media deals, audience fragmentation, revenue changes and the early outlook for 2026.
The podcast series joins PHD Aotearoa’s annual thought-leadership programme, bringing clients and industry voices together to explore behaviour, innovation and the broader economic forces influencing the sector.
Abby Parkin, CEO of PHD Aotearoa says, “Duncan’s passion for the media industry is unmatched, making him the ideal partner for this collaboration with The Fold. Podcasts are proving to be the ideal platform for us to meaningfully unpack the pace of change and wave of innovation that is redefining our industry, in a way that reaches more marketers and business leaders.
“Special thanks to The Spinoff as well as our client partners who joined us, contributing insightful questions as part of the panel discussion,” adds Parkin.
More episodes are on the way, featuring well-known industry names and businesses currently in production.
AUCKLAND, Today: PHD Aotearoa has teamed up with The Spinoff to launch a new five-part podcast series, giving the industry fresh conversations on media, technology and advertising.
