AUCKLAND, Today: DDB Aotearoa is continuing its Takitoru Uplift programme for a second year, driven by overwhelming staff enthusiasm to learn te reo Māori and tikanga Māori throughout 2024.
Charging ahead: Plug Media powers up NZ
AUCKLAND, Today: Plug Media has officially launched its DOOH (digital-out-of-home) media network across New Zealand, combining free, secure phone charging with a dynamic advertising platform for brands and business venues.
Saddling up for summer’s biggest party
AUCKLAND, Today: New Zealand Thoroughbred Racing (NZTR) has launched its third Grand Tour Racing Festival, reimagining horse racing as a vibrant, festival-style experience to attract a younger audience and shift perceptions.
Nielsen launches Advanced Audiences in NZ
AUCKLAND, Today: Nielsen has introduced Advanced Audiences in New Zealand, powered by Nielsen Consumer & Media Insights (CMI). This tool integrates seamlessly with major demand-side platforms (DSPs), offering over 4,000 audience segments for precise targeting.
Epica Awards 2024: Top creatives announced
AUCKLAND, Today: The Epica Awards have revealed the 2024 shortlist, showcasing the best creative work from agencies worldwide. Reviewed by a jury of editors and journalists, this honour brings invaluable PR exposure.
Raine & Horne reshapes NZ real estate
AUCKLAND, Today: Raine & Horne’s rebrand from Mike Pero Real Estate is nearing completion, marking a significant milestone in its expansion across New Zealand’s real estate landscape.
Streem teams up with Google Cloud to revolutionise media monitoring
AUCKLAND, Yesterday: Streem has unveiled a game-changing partnership with Google Cloud, integrating Gen AI models to enhance its media monitoring platform for PR and Communications professionals. The collaboration builds on Streem’s parent company, Cision’s, strategic alignment with Google Cloud.
Melanie Spencer finalist for Agency Head of the Year
AUCKLAND, Today: The finalists for Campaign’s Agency of the Year Awards are out, and the Thompson Spencer team couldn’t be prouder of their CEO and Co-Founder, Melanie Spencer. She’s a finalist for the prestigious Australia/New Zealand Agency Head of the Year category.
Get ready to party with 2degrees’ Data Piñata
AUCKLAND, Today: The 2degrees Data Piñata is back for its third year, and this time, it’s bigger, groovier, and ready to turn your summer into a free data celebration.
NZME anchors exclusive SailGP partnership
AUCKLAND, Friday: Auckland is set to host the high-speed spectacle of SailGP for the first time, with NZME announcing an exclusive audio partnership for the ITM New Zealand Sail Grand Prix | Auckland.