AUCKLAND, Friday: Surf Life Saving New Zealand are teaming up with Cartel Media for the seventh straight summer in a partnership that combines a revenue-sharing agreement on media placements, and sees safety messages displayed on screens across Cartel’s nationwide fitness and family display networks.
TBWA\NZ expands with duo
AUCKLAND, Today: TBWA\NZ braces for a relentless 2024, fortifying its ranks with seasoned recruits in planning, Mark Lloyd, and account service, Priyanka Patel.
Wildbean Cafe launches ANZ brand awareness
AUCKLAND, Today: Wildbean Cafe launches a major brand push in Australia and New Zealand through Ogilvy, reconnecting with Kiwis and introducing Aussies to its offerings. The trans-Tasman campaign, Drives you Cravey, is Wildbean Cafe’s first through-the-line activity in Australia, aiming to establish awareness among a new customer base and reinforce the brand’s presence in New Zealand.
Motion Sickness named Boutique Agency of the Year; Sam Stuchbury awarded
SINGAPORE, Today: Motion Sickness continues its ascent, gaining global acclaim at the Campaign’s Agency of the Year awards in Singapore – securing multiple wins, including individual honors for Founder/Executive Creative Director Sam Stuchbury
Special wins five Agency of the Year titles at Campaign Asia
SINGAPORE, Today: Special achieved yet another remarkable feat at the Campaign Asia Agency of the Year awards dinner, securing an unprecedented five “Agency of the Year” titles.
Vitaco Health Group taps TBWA\NZ
AUCKLAND, Thursday: TBWA\NZ is now the creative, strategic, earned, and social media agency for Vitaco Health Group’s Healtheries brand, a Kiwi supplement staple for 120 years. They will also handle local activations for Musashi and Nutra-Life in the New Zealand market.
Holiday buzz
AUCKLAND, Today: The M+AD crew is gearing up for a month-long Christmas and New Year break. Our final edition for 2023 is just around the corner, scheduled for Friday, December 15.
Halberg Foundation revamps brand to reconnect with youth
AUCKLAND, Today: Established in 1963, the Halberg Foundation has been a cornerstone in New Zealand’s sports landscape as a vital non-profit organization. In collaboration with Special Design, the foundation is embarking on a dynamic overhaul of its brand, aiming to resonate more deeply with key stakeholders and the youth it tirelessly supports.
Vast Billboards strengthens accounts team, paving way for North Island foothold
AUCKLAND, Today: Outdoor advertising company Vast Billboard has strengthened its accounts team with the addition of two key hires, solidifying its position as a major player.
Stanley St unveils first AI-driven fashion shoot for Fashion Quarterly
AUCKLAND, Today: Stanley St’s AI Revolution: Fashion Quarterly’s First AI-Driven Shoot. Utilizing advanced, generative AI, the agency transforms model images and flat-lay shots into vibrant ensembles, showcasing New Zealand’s top designers