By Richard Spencer, CMO Isentia: Forget the Wall Street Journal, believe it or not social media is one of the most powerful tools for influence in business. It provides business leaders the unique opportunity to deliver personal insights around contentious issues directly to their audience.

Creative advertising agency DDB Oslo teamed up with drone operators Tilt to create this new ad for Norwegian telecom company Telia. In the ad the drones assemble, frost and blow out the candles on a tiered cake.

NEW YORK, NY (October 6, 2016): Four the fourth year running, Apple and Google have retained the top two spots in brand consultancy Interbrand’s annual Best Global Brands Report, which was released today and analyses the top 100 most valuable brands from across the globe.

In his year as president Andy Sandoz has shared many valuable lessons (reads the latest release from D&AD London). His future-facing attitude has often set him apart from the crowd and his love of the weird and wonderful is legendary. A dedicated champion of New Blood, the biggest message to come out of his tenure as president has been the […]

Dentsu Aegis NZ agency iProspect has won the global performance digital media account for Les Mills International following an agency review.

The Sydney-based Australasian creative event, the 38th AWARD Awards show, has issued its call for entries – this year with creative out of Y&R NZ, Liquid Studios, and Auckland-based creative technology company Electric Art.