News this week that Facebook is stepping up efforts to make its platform more business-friendly. Globally, more than one billion people on Facebook are connected to at least one business on Facebook. Here it’s been revealed more than 80% of kiwi Facebookers are connected to a business.
Ad blockers are starting to lose their fans
American research suggests many consumers are tempted to get rid of ad blockers. The Interactive Advertising Bureau (IAB) has released “Ad Blocking: Who Blocks Ads, Why, and How to Win Them Back” research. It finds two-thirds of U.S. consumers using ad blockers could be convinced to uninstall them.
Arrivals & Departures: Johnson & Laird lures young talent back to NZ
Talent agency Johnson & Laird Management (J&L) have announced the appointment of Ryan Lamont to their team in Auckland. Ryan has already taken up his role of junior talent agent – focussing on the development and growth of J&L’s social talent division.
Saatchi’s Kevin Roberts quits after gender comments
Saatchi chairman Kevin Roberts has fallen on his sword. In a brief statement. Saatchi’s parent company Publicis Groupe has confirmed Roberts has resigned.
2017 AME Awards for the world’s best advertising & marketing effectiveness open for entries
New York. The AME Awards competition is now accepting entries for the 2017 competition. Started in 1994, the AME Awards honours campaigns world-wide that successfully demonstrate ground breaking solutions to challenging marketing problems.
Three all-rounders deliver Short & Wide to a bigger audience
Reel Factory with support from Frucor’s Fresh-Up brand are about to launch a new sport/entertainment TV show called Short & Wide. The show will be available on TVNZ OnDemand and DUKE from later this month.
Vodafone asks a kiwi to take one for the team
With help from agency FCB, Vodafone is about to test the friendship of a young kiwi with a promotion pushing the telco’s new Prepaid mobile plans aimed at under 25s.
Iconic Wither Hills restaurant re-opens in time for summer
Interior designer and judge of TV3’s The Block, Paul Izzard, has been commissioned to lead a major redesign of a new restaurant at the Wither Hills winery in Marlborough.
Spark’s expansive roll out for the new Samsung Galaxy Note 7
Clemenger Group and Dynamo Media are the driving force behind the launch of the new Samsung Galaxy Note 7 for Spark customers. An exclusive pre-order offer for Spark customers opened yesterday and runs until the 19th of August when it will be opened up for everyone.
Aussie MD: Sexism is real in the industry
A top Australian advertising executive hopes the Kevin Roberts gender saga could be a catalyst for change in the industry. Anne Miles, founder and managing director at International Creative Services says sexism in the advertising industry is real – and she’s experienced it first hand.
