The Clemenger Group NZ has today announced the appointment of Vanessa Nicol to the newly created role of Managing Partner to run and manage the Spark business across six Clemenger Group companies: Colenso BBDO, Proximity, Touchcast, Creative Activation, .99 and Dynamo Media.
Gateway to scale (updated)
For many New Zealand businesses, Weibo presents the gateway to scale. “For brands with powerful creative content to capture mass attention, it is the best distribution platform in China,” says Isentia Sydney’s Gareth Kidd, writing for M+AD.
Facebook launches global creative hub
SAN FRANCISCO: Facebook (1.5billion+ users and still climbing) is introducing a new online platform to help agencies and brands make the most of creative ads for mobile.
Leading Aussie PR shop launches in NZ
Independent Australian PR agency Thrive has announced the opening of its first office in Auckland, “due to client demand”.
Y&R, FCB, Colenso, Saatchi, DDB, Clemenger, Special shortlisted on Day 1
NZ is sitting on 46 shortlisted works after the first day at the Cannes Lions Festival drew to a close in the south of France.
Magazines & TV still rule ROAS
NEW YORK: Magazines show the highest return on advertising spend (ROAS) across all CPG categories, according to a new study from Nielsen Catalina Solutions, but linear TV advertising drives the highest incremental sales per exposed household.
Wowed by Resn’s site redesign?
Wellington-based global creative digital agency Resn is introducing customers to its newly redesigned website. It stars new interactive features and some astounding graphics – a reflection of the agency’s reputation for experimentation.
$100k creative comp goes live today
APN Outdoor’s creative competition Pixel 361° goes live on Facebook today to choose the final charity that will frame the Pixel 361° competition. This charity will help design the brief for the upcoming Pixel 361° campaign and eventually display their winning campaign over $100,000 worth of APN Outdoor digital media.
Special, DDB win Global Facebook gongs
Special Group took out a Silver, while DDB picked up a Bronze at the 2016 Global Facebook Awards. Special’s Silver Award came in Best Use of Facebook Platform (for Smirnoff Instagram Your Fridge); DDB’s Bronze was for Westpac Handheld Rescue.
Colenso snares first NZ Gold at Cannes, FCB a Silver
New Zealand’s first Gold Lion came out of Cannes yesterday with Colenso BBDO winning the Health & Wellness Lions category for Anchor Milk X-Ray Casts.