Mango, Shine, Spark PR make the finals

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Ad-sector specialists Mango, Shine and Spark PR & Activate are among the finalists in the 43rd PR Awards just announced by PRINZ. This year, a record number of 29 finalists are through from a record number of 98 entries.

Jeremy goes online with Meridian’s new digital strategy

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As part of its 2017 digitally focussed marketing strategy, New Zealand power company Meridian, with the help of Barnes Catmur & Friends Dentsu, has released a series of 15-second online films and audio ads encouraging people to switch to Meridan so they can spend less money on power and more on the things they enjoy.

Telco giant taps another OMG shop

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Spark (ratecard adspend $40m) has appointed Mt Eden-based PHD NZ as its media agency, effective in two weeks on Monday 1 May, after a closed pitch between three Omnicom agencies – Dynamo (the incumbent), OMD and PHD.

Deadline looms

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19 April 2017 – Lions Health has launched the 2017 Young Lions Health Award in partnership with UNICEF and la Caixa Foundation.

Digital Day Out focus on fake news

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NZME’s Cassie Roma GM content marketing & experiential) will address the issues of fake news, big buzzwords and blurred lines when she talks at the Marketing Association’s Digital Day Out next month.