Adforum taps DDB & Scoundrel

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Paris & New York-based site Adforum has named DDB’s McDonald’s Middle Seat TVC – a real charmer that will bring a smile to any Kiwi face – as one of its top five ads in the world for the week ending Monday 6 March.

NZ musos eye TVC export market

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New Zealand independent music publisher Songbroker – founded by local legend Jan Hellriegel – launches its new export platform launches at Seafarers in Auckland on Wednesday 22 March to an audience including Minister of Commerce & Consumer Affairs Jacqui Dean.

Kiwi’s Gunn Report Cases for Creativity out now

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London: The Gunn Report has released Cases for Creativity 2016, a round-up of the 15 campaigns that have achieved the highest accolade in advertising by winning both a Cannes Gold Lion for creativity and a Gold Effie award for effectiveness. Cases for Creativity is an annual study by NZ adman James Hurman, who won both during his years as strategic […]

Arrivals & Departures: OMD signs 10 recruits

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OMD welcomes 10 new recruits this week to both its Auckland and Wellington offices as part of its pioneering graduate media programme. The scheme was developed to address the nationwide skills shortage agencies face when recruiting for media planning and buying roles.