Recent growth with existing clients and new opportunities with Z Energy and Foodstuffs Own Brands, paired with an expansion of services, has resulted in a wave of new hires at True.
One Show taps Colenso, Saatchi, Special, DDB in 2nd shortlist
Colenso BBDO, Saatchi & Saatchi, Special Group and DDB all have work through to the The One Show shortlist stage in New York.
Colenso, Special DDB, FCB, Saatchi, Method, Y&R, DNA, Locales through at the Webbys
Colenso BBDO and Special Group have two nominee finalists through in the New York-based Webby Awards 2016, which celebrates Internet achievement. DDB, FCB, Saatchi, Method Studios, Y&R are also through, with one finalist spot.
Arrivals & Departures: ad2one moves fast
ad2one has appointed Natasha O’Connor to the position of interim sales director in NZ, filling the gap left by the departure of managing director Lisa Ison and sales director Johanna Cotter.
Kiwis on the invite list
Just one week left to enter Australia’s Mumbrella Awards – a respected creative show that’s not had a high profile on this side of the Tasman, although NZ is the only country outside Oz from which entries are specifically invited.
Sweet spot on the world’s dumbest apps
We all do stupid things when we’re hungry. With the average person spending 4.7 hours a day on their smartphone, most/a lot of those stupid things now happen on those devices. To take advantage of this Snickers and Colenso BBDO built three of the dumbest apps the world has ever seen.
Unfinished business?
“They’re the stuff of Kiwi legends, unfinished projects littering our great country,” reads the call-to-action release from the pr shop. “Well-intentioned dreams, rusting in the backyard, collecting dust in the garage and withering on old tattered to-do lists.”
Taking the weather with you?
Amid the annual flurry of one-off April Fools productions, the work of Spark PR & Activate on behalf of Gold Coast Tourism fooled nobody – but it sure raised a smile or two.
Interview: The most creative woman in the world
M+AD’s alliance with Europe’s Epica Creative Awards (ed David Gapes is on the jury – scroll down for this story) has already borne fruit, an interview by Epica director Mark Tungate with the formidable Joanna Monteiro, chief creative officer at FCB Brazil. The 2014 Cannes Grand Prix winner discusses women in advertising, and shows some of her best work.
Is social commerce dead in the water?
NEW YORK: Only 1.5% of all retailer e-commerce transactions come via social media, raising questions as to the value of investment in social commerce, according to a report in Brit site Warc.
