Reebok chose an 81-year-old man to help launch the rebirth of the brand in China. The campaign is the first original creative work to launch in the country in over a decade based on the brand’s global foundation of Be More Human.
Designday a hit – but what happened to the hedonism?
Over 1200 chauffeured guests descended on 18 Auckland design venues (in Ponsonby, Newmarket, Parnell and Eden Terrace) to sample the city’s most beautiful products at Urbis Designday over the weekend.
Arrivals & Departures: NZMA taps 6 new board members
The NZ Marketing Association has brought six fresh faces to its 2017 board and regional committees, following it’s GM last week.
Brother Design wins global Gold for Pams
Auckland design agency Brother has helped Foodstuffs’ Pams brand win Gold, Silver and Bronze at the fourth annual Vertex International Design Awards in Chicago.
Arrivals & Departures: MediaWorks’ Wendy Palmer calls it a day
MediaWorks Radio ceo Wendy Palmer has decided to step down, according to a release just in from network’s PR team.
FCB/Fire Service VR brings down the house
FCB has launched a new campaign for the New Zealand Fire Service. Escape My House is an interactive 360-degree/virtual reality experience that takes place inside a real house fire.
OMD team rolls up sleeves for Favona Primary
OMD traded in a normal day at the office to participate in Do Good Day, an annual event that gives the agency and its staff the chance to give back to communities in need.
11 Lotuses for BBDO NZ (updated)
When M+AD went out yesterday, the results from Adfest Thailand were still trickling in – consequently, our list was not complete. Here’s the final score …
Kia & Holden NZ in crossfire as YouTube crisis spreads
Australia-based car giants Holden and Kia have confirmed they have pulled their advertising from Google’s YouTube in response to reports of extremist and hate ads running alongside legitimate content.
BBDO NZ shops gleam in Pattaya
New Zealand’s Clemenger BBDO & Colenso BBDO stood out at Adfest Pattaya over the weekend, winning five Gold Lotuses (or their equivalents), two Silvers and a Bronze between them. No other NZ entries made it past the finals.
